One of the critical aspects of App Store Optimization is effective keyword research, and ChatGPT is here to help!. 3. In fact, our friends at TUNE recently. The right keywords are descriptive of your app. ASO app store ensures your app gets to the right users by matching your application to. Claire McIntosh. ”. ASO Apps o App Store Optimization. What is App Store Optimization (ASO)? App Store Optimization, also known as ASO, is a key digital marketing practice for mobile apps. 2022. It is essential to update your app metadata every few months to. Google Play does not have a subtitle or keyword field. For hundreds of millions of Android smartphone users, the Google Play store. Apple. As ASO Agency of the Year, our success-driven App Store Optimization services have propelled renowned brands such as B&Q,. Also. 🌟 It’s crucial to recognize the importance of App Store Optimization (ASO). ASOdesk — A Variety of ASO Solutions. Once you identify relevant keywords, add them to optimize the title and description. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. Apple is expected to release benchmarks in the Analytics section of App Store Connect early in 2023. With this in mind, you should perform the following when choosing your app page creatives: – choose simple, easy-to-understand, and attention-grabbing app icons. Disney, Sony, and HubSpot are all known users of this. ASOdesk — A Variety of ASO Solutions. Your description should be viewed as a call-to-action for potential customers. It's about staying committed to the best practices that help you effectively connect with your audience. This fierce competition leaves no doubt that ASO is a crucial. 1. For the former, App Store Optimization (aka ASO) is the pillar that powers generating up to 70% of any app installs. App store optimization is a vital process that improves the discoverability and ranking of mobile applications on app stores. Search results include developers, in-app purchases, in-app events, categories, editorial stories, tips and tricks, and collections. 3- Play Store will focus on quality over quantity. One in particular to note that is different from the web is the Top Charts in an app store. b. Finding the right combination of words and phrases that people might use is key. Data from the last 1-4 days. Dedicated Q&A Support & Help. 1 trillion in sales for. App store optimization software is similar in many ways to SEO software, but is specifically designed for app stores. Our Mobile app marketing team helps you to create attention-grabbing screenshot galleries and captivating preview videos, coupled with keyword optimization to. 2. Great apps require attention, innovation and a new breed of analytics to harvest factors impacting app usage. Keywords with high traffic and a low to moderate number of apps will be best for your ASO. In the long-run, your ultimate goal is to maximize your positive ratings and reviews. In this post we are going to learn how to optimize a Google Play Store listing of any Android app in order to increase visibility and volume of organic. Website Ulofa Palmea 6b, Belgrade,. ASO is one of the oldest app marketing. 7%; Google Play Page View to Install Conversion rate – 26. (This article was originally published on Udonis’ blog . By implementing effective App Store Optimization techniques, We can improve. The higher your app ranks in search, the more people will see it. What’s New (App Store Exclusive) App Store: What’s New appears on your product page and your App Update session. For. To win search, win ranking. Best free App Store Optimization Software across 12 App Store Optimization Software products. Join our App Store Optimisation Course and learn App Seo along with app store optimisation. Think of it as SEO, only for the Play Store (Android devices) and App Store (iOS devices). The app title or app name is perhaps one of the most important items in your app store optimization checklist. Actually, this is the most important aspect of Apple App Store Optimization. The full description is also indexed by Google Play, unlike the App Store description. It’s the bolded title users will see on the search results or discover pages of their chosen app store, and it will appear at the top of your listing: Your app name serves a number of purposes: To stand out on a crowded results page. We have previously discussed how ASO is a two-step process. Due to the enhanced prominence, more people would visit the page for your app. Here is more. Top App Store Optimization Trends. Increased visibility means more traffic, which leads to more downloads/purchases. ASO is a cycle of changes that a marketer makes across a number of factors that affect an app’s ranking in app store search results. App store optimization (ASO) is the ongoing process of improving the ranking and visibility of an app in an app store. Tips: Share the NEW update, such as features and functionality. Similarly, Market Research publishes hundreds of thousands of research reports from various industries. What is App Store Optimization? App store optimization, or ASO for short, is the science of improving the performance of an app. 1. In this article, Artem Tkachuk, Onde. The keywords that were used in our research of articles are “ASO”, “App Store Optimization”, “application ranking”, “app ranking” as well as the combination of the first word with criteria to explore more targeted. Clients who have already purchased the one-time fee can have their ASO metadata updated as their app progresses. The goal in ASO is to optimize discoverability and visibility, which leads nicely to optimizing for conversion. The main point of difference is the placement of these screenshots. First, it’s. ” We wouldn’t go that far—you wouldn’t want to ignore SEO and focus only on app store optimization. Improvement of screenshots increases conversion rate by 18% on the average. It allows the developer to experiment, analyze, and improve the performance of the app by testing several variants (with a minimum of one variant and up to three against the control variant). Dave Bell. 7. App Store Optimization on the Google Play Store is more similar to modern SEO. 2. Here is our 7-Step App Store Optimization Guide (ASO) to boost the visibility and ranking of your app. Updated: 08. App Store Optimization (ASO) with KPI-based growth sprint and moneyback guarantee. 5. . App store optimization has been defined as: “The process of optimizing a mobile app to rank higher in app store results. However, you can expect app store optimization to start at around $250–while you will see offers for as little as $25, this is typically a low-quality once-over on your app profile that is only skin deep. This makes this store amongst the best places to sell your apps. Knowing how App Store fee structures work may help with planning the cost of your app store optimization. With over 230 billion apps downloaded worldwide last year, it’s essential to provide your app visibility within the app stores. Our services facilitate for your app to reach high on charts with millions of downloads through paid marketing, content optimization and review analysis along with social media promotions to increase downloads. App Store Optimization, or ASO, is an essential marketing tactic for most game developers. 3. Some suggest putting keywords in the short description as well as in the. Published April 14, 2020 by Technoloader. This leads to higher conversion rates. That’s more than an 80% rise from the 140. When it comes to app store optimization (ASO), an icon’s importance cannot be overstated. The general rules say your text should: Be relevant to your app and easy to read. Off-page review is also a part of our ASO audit services. ASO experts and app marketers work to boost an app’s visibility through a variety of tactics, including keyword optimization, app title and description optimization, app icon design, app store screenshots, app category selection, and more. Top Takeaways: App store listing optimization solves two main challenges: improving app visibility and conversion rate. App store optimization (ASO) is the process of optimizing your application’s visibility and discoverability in app stores like Google Play Store and Apple App Store. Coming up with a unique name for your app isn’t just a matter of branding. By strategically testing and optimizing them for your app’s product page and promotional content, they can help lower acquisition costs, increase ROI, improve CVR, drive downloads, and foster user retention and engagement. ”. Ranking highly in store listings leads to: Higher volume of new users; Lower customer acquisition costs; Stronger brand. A proper app store optimizer will provide an ongoing. App Store Optimization (ASO) que vamos a ver en este artículo te ayudarán a conseguir más descargas orgánicas gratuitas y reducir los costes de adquisición de usuarios, en caso de que inviertas en Facebook Ads, Google AdWords o cualquier otra plataforma de generación de instalaciones. Keyword triggers are basically sub keywords that appear in the search. As long as you separate your keywords with a "," Apple will see them as separate keywords. The Ultimate Guide to App Store Screenshots. If you intend to reach a global audience, consider localizing your app. 3. App store optimization also focuses on click-through rate (CTR). App Store optimization (ASO) and Apple Search Ads (ASA) are potent tools for promoting apps that can significantly boost conversion rates. Brand videos are one of the most powerful tools of any content strategy. Think of it as SEO, only for the Play Store (Android devices) and App Store (iOS devices). . We hope these tips help you increase your app conversion rate. With Keyword Manager, you can find new relevant keywords for your app metadata. The main visibility factors are the title, description and keywords. For the Apple App Store, you optimize the app’s name and subtitle and add keywords to a dedicated panel. 7. Search Engine Optimization (SEO) is the practice of improving a website’s content to increase its likelihood of appearing in relevant search engine results. Publishing in the app store has changed dramatically in 2020 so there’s a lot to be in the know about App Store Optimization for 2021 (ASO). With over 1,000,000 applications that continue to increase with each day, holds a great potential for application developers. Apalagi, saat ini ada lebih dari 5 juta aplikasi yang tersedia baik itu pada Apple App Store maupun Google Play Store. App store optimization refers to an optimizing process that increases the ranking and visibility of apps in app store search results. 2. A proper app store optimizer will provide an ongoing. Just as we have limited knowledge about the Apple App Store algorithm, we know even less about how Google Play indexes keywords as there are so many different. Google Play Store Optimization vs. 2 App Store Optimization Guide step by step. During the procedure, create genuine information from the App Store. Search results include developers, in-app purchases, in-app events, categories, editorial stories, tips and tricks, and collections. ASO App Store Optimization Service Agency We offer highly customized ASO services to ensure faster downloads and installations by your targeted audience from the Play Store. App Store. The right mix of textual and creative assets help your app rise to the top of unpaid (otherwise known as “organic”) search results within the store. 4. As mobile apps continue to proliferate in the digital landscape, the competition among app developers is fiercer than ever. 4%; App Store Impression to Install Conversion. With millions of apps available in various app stores, getting your app noticed is a significant challenge. The foremost goal of App Store Optimization is to drive more downloads of our iOS app and reach a larger audience. Highlighting a particular feature or culturally relevant content boosts downloads in a certain location. App store optimization helps you optimize your app so that it matches the ranking criteria defined by app stores. 22 million apps available in the Apple App Store and 2. 3 Conversion Rate Optimization (CRO) and A/B testing. Read on to learn more about app stores and how to optimize your app – or jump to: App discoverability vs. You can have the best app in the world, but if no-one can find it on the App stores, you’re missing out on thousands of potential users. This is where an ASO service provider comes in. cards in search to installs for all types of traffic sources. Guru = $299 per month. 5. With the right keyword strategy, your app will rank higher in the app stores so that your targeted customers can discover your application and download it. With over 230 billion apps downloaded worldwide last year, it’s essential to provide your app visibility within the app stores. The marketing team at Gram Games came up with a number of different ideas for their icon and settled on these five. launched the first of its kind online store for mobile apps – the App Store. The goal of ASO is to get more downloads, or users, of the app. Keyword Research and Metadata Optimization Finding the perfect keywords with ChatGPT. Remove All Spaces. App store optimization (ASO) is used to optimize mobile apps to increase their presence within app stores like the Apple App Store and Google Play. If your website needs SEO, your app will need App Store Optimization (ASO). By app optimization, you are increasing organic downloads for your app and increasing your user base. App Store Optimization (ASO) is an organic approach to growing your app’s visibility on major app stores. When it comes to app store optimization (ASO), an icon’s importance cannot be overstated. Use Asodesk auto-suggestions. To get these new features, update your Photos app to version number 2023. 1. We utilize our proprietary search algorithm to increase your App Store visibility, organic traffic, and installs. ASO is the process of optimizing mobile apps to rank higher in app store search results and increase visibility, ultimately leading to higher downloads and user engagement. In 2023, mobile apps are expected to generate more than $935 billion globally via paid downloads and in-app advertising. The goal of ASO is to get more downloads, or users, of the app. Use Asodesk auto-suggestions. However, most people have their phones in silent mode. App store optimization. However, app owners can resort to some of the features that are free. What has been updated from the old blog: New sections are added on the best practices to increase app’s ranking in both play store and app store. Inc. We can do iOS 15 App Store Optimization for both. Intro In October 2008, a few months after Apple, Google launched its online store for mobile apps – the Google Play store. AppFollow claims to: Boost weekly impressions by X5. 1. and Google Play stores and maximize the conversion from page views or application. Apptweak. And the main goal of the app stores, apart from making a lot of. App Annie Source: App Annie. To qualify for inclusion in the App Store Optimization (ASO) category, a product must: Track and record apps’ rankings and performance in app stores Suggest ways to optimize mobile app marketing copy Provide data on keyword rankings See full list on businessofapps. 5 million apps offered at the same time. 7. 30-day free trial. App Store Optimization service with guaranteed results at the cheapest price. 4. Bangalore: 1216, 14th Main, HSR Layout. October 16, 2023 0. App Store keyword tracking and monitoring. Product Page Optimization (PPO) in the App Store has ultimately the same purpose as its competitor, Google Play. Guru = $299 per month. Descubre qué es e implicaciones. 5- The biggest ASO wins will come from creative optimization. Through the App Store Optimization (ASO) process the app starts to get visibility, ranking, and more conversation with potential users. App Radar. To qualify for inclusion in the App Store Optimization (ASO). The app store optimization checklist contains a lot of things that you need to follow. Start by gathering insights into your own strengths and weaknesses against those of your competitors. ASO is sometimes also called app store SEO, app search optimization, and ASO marketing. This complete guide to ASO will provide you with a deep understanding of the key strategies and best practices to improve your app's visibility, ranking, and performance. App Store Optimization refers to improving an app’s keywords, description and other attributes in order to rank higher in that marketplace’s search results. It is important to select an ASO tool that allows you to conduct research on competitor stores, UA competitors campaigns, In app Events and even CPPs. . Shopify does sell ads on the Shopify App Store, but organic traffic is the gift that keeps on giving. The Google Play Store and Apple App Store continuously optimize the algorithms they use to determine how an app ranks. By increasing downloads, you’ll also increase revenue from paid advertising and other monetization methods like in-app purchases or subscriptions. Simply add the competitor’s app by clicking the “Add new app” button and go to the “Keywords and ASO” tab. All five allow app marketers to analyze the efficiency of their app’s marketing copy to establish an app store conversion rate for the app. It monitors more than 30 million keywords on app stores each day. Learn the importance of optimizing your app store listings to improve your user acquisition (UA) efforts. 2. Mobile studios and publishers can quickly generate a list of relevant keywords related to their app's niche or functionality. Mobile technology has gained. In September, 2020, Apple announced the IDFA or Identifier for Advertisers. ASO functions as a tool to drive traffic to your app in the app marketplace and prompt more users to download your app. In Google Play Store, app descriptions play a more. App store optimization (ASO) refers to the process of and practices for increasing the visibility of an app in an app store, thereby boosting the number of people who download and use the app. The iPhone App store, popularly known as the iTunes or iOS store is the most popular app marketplace on the web. As a component of digital product design, ASO allows an app to rank high in the search results within an app store. The list of benefits of app store optimization is impressive. App store optimization is the process of ensuring that an app appears in the top search results for relevant keywords in the app store. This hunger brings the latest, most efficient solutions to you. 3 million apps available for download, while the Google Play Store has almost 3 million apps available. So it is always a good idea to keep a check on them. Constant changes and updates sometimes serve the developers, sometimes the customers. Apps are more visible when they rank highly on a wide variety of search terms ( keyword optimization ), maintain a high position in the top charts, or get featured on the store. To accomplish the study, scientific databases were searched to find articles on the subject of application store optimization. The goal of ASO is to increase the number of downloads of an app. Summary. Instead of a promo text, there’s a short description, which is indexed in the search. Rating (5. 01% of consumer mobile apps will be considered a. App Store optimization (ASO) and Apple Search Ads (ASA) are potent tools for promoting apps that can significantly boost conversion rates. Kick off your research process with a tool like Keyword Explorer . App store Optimization (ASO) is the process of getting your app to rank higher in top charts and search results – and ensuring people click and download it when they see it listed. A la hora de lanzar tu app o. Price2Spy Pricing Optimization From $26. Increase Organic Downloads. It has an ASO score of 95 out of 100 and an app power of 49 out of 100. App Growth Consultant at AppTweak. And since the Apple App Store and Google Play stores have an estimated value of around $6 trillion dollars, app owners can capitalize on this value by estimating their app store optimization cost. The main results of a properly conducted ASO are the keywords increase, high ranking and organic downloads. Keywords For App Store Optimization. Developers started doing this a decade ago, mostly through keyword optimization. Define App Store Optimization (ASO) App Store Optimization (ASO) refers to optimizing mobile apps to rank higher in the app store search results to increase visibility, downloads, and user engagement. Power = $599 per month. With effective ASO strategies, developers can optimize their app's performance, improve conversion rates, and achieve long-term. 2 Optimize the textual elements of the app store listing / product page. It will help you build a solid understanding of what app marketing and monetization are and how they work. In short, ASO refers to all of the efforts you do to get. Here are four proven app store optimization tips that will skyrocket your app rankings. In order to help app owners, ASO specialists, and mobile marketers effectively optimize their app page in the App Store or Google Play. Apple makes it clear that the intention is for developers to use. Lo primero y más importante para un correcto App Store Optimization o posicionamiento ASO es la realización de un keyword research y la creación de un calendario y estructura de contenido tanto para las opciones de SEO ( en la web y el blog, como en aquellas acciones de SEO Off Page que se lleven a cabo) y App. Showcasing a certain character or value proposition gets better results. 2. Discovery — how users find your app — became a real issue. Simply put, app store optimization are the steps you take as a mobile app marketer to help your app rank higher in app store search results. 2 million apps offered for iOS devices in April 2022. Developers need to fill in 3 fields on Google Play – name, short description, and long description. With the exception of a few of the aforementioned strategically placed keywords, your app’s description should be targeted toward your customer base, rather than a search engine index. App Store Optimization (ASO) is the process of making your app listing more obvious, findable, and compelling on Google Play or the App Store. App Store Optimization o ASO, como se conoce comúnmente, es el procedimiento de optimizar las aplicaciones móviles para que aparezcan en los. App optimization with metadata & relevant keywords. Google Play and App Store continue improving as they compete with each other for years. App store optimization. In a perfect scenario, the application’s title should include the most relevant keywords while describing what the software does. As with any customized product, there is no set cost. All seats in this course are sold out. Gummicube attribution and reporting measures how paid marketing, seasonality, search optimization, and conversion optimization impact your app. App Store Optimization (ASO) is a highly effective strategy for boosting organic app installs, enhancing visibility in the App Store and Play Store, and maximizing the conversion rate of your app listing. Key App Store Optimization data points: App Store Page View to Install Conversion rate – 33. It is important to select an ASO tool that allows you to conduct research on competitor stores, UA competitors campaigns, In app Events and even CPPs. App store optimization is vital for your app’s discoverability, conversions, and user quality. 1 trillion in sales for iOS developers. App store optimization (ASO) is the process of increasing an app or game’s visibility in an app store, with the objective of increasing organic app downloads. iOS 15’s Product Page Optimization will allow you to compare the performance of your default (control) App Store product page against three different treatments (variations). 5. Its primary. Tip: An effective content marketing strategy raises awareness while also boosting acquisitions and retention. Platform Focus. With each passing year, ASO strategies and best practices evolve. Research is the key to success in the app industry. With accurate marketing analytics and attribution data in place, marketers are able to better allocate their marketing budgets and make informed decisions about their growth strategy. com boodlewebmart +91-880-071-3121 (Customer Support) +1-646-851-2945 (USA) +91-880-071-3121 (Customer Support) +1-646-851-2945 (USA)Increased Downloads with ASO services. App stores allow you to post your app listing. 2- User experience will directly influence the visibility of Android apps. Start With a Descriptive Title The Apple App Store The Google Play Store 2. And while the tactics between different app stores — like Google Play and the App Store — may differ slightly. 3. However, there are some differences to keep in mind. In the ever-evolving realm of ASO, you need a firm grasp of the key steps and a willingness to learn, experiment, and adapt continuously. Boodle Web Mart is a best app store optimization company that provides customized ASO services to our esteemed clientele to increase your app's downloads. Create the best app. Since then, ASO has grown into a. Providing clear attribution and reporting for ASO is a key part of Gummicube's App Store Optimization service. There’s a solution: App Store Optimization (ASO) Services. 6 million apps and in 2022 alone it generated $1. The second part focuses on creating a powerful app store optimization strategy that will help you. App Store Optimization Cost App Store Optimization (ASO) cost refers to the expenses associated with optimizing a mobile app to improve its 19943501 más información Este sitio web utiliza cookies para una mejor experiencia. Now, let’s delve into how ASO and SEO are different. Learn the art of ranking mobile apps and games in Google Play Store and App Store in this complete App Store Optimization (ASO) tutorial and free course. Optimized App Store Description Page. Without it, conversion rates and install rates remain low. Add a call-to-action to engage with users. You need the help of an ASO to improve your app’s visibility on app stores and let potential users discover it. The app title or app name is perhaps one of the most important items in your app store optimization checklist. App Store Optimization (ASO) and Search Engine Optimization (SEO) are two critical digital marketing techniques that have become increasingly important in today’s mobile-driven world. Advantages include improving your app’s ranking, scaling user. Initially, the volume of apps was minuscule – about 500 apps, 15 years later it’s a vibrant ecosystem with 1. See reviews of AppFollow, AppTweak, data. First, the ever-blurrier line between paid UA and ASO is likely to create a more fluid division of tasks: As. Apple is expected to release benchmarks in the Analytics section of App Store Connect early in 2023. 8 (53) App Store Optimization (ASO) for Android and iOS Apps &. App Store Optimization serves to increase traffic to an app listing and improve the game’s conversion rate to generate organic app downloads. Reach Us. With more than 60% of apps being downloaded following in store searches, offering an app store optimization service that drives downloads for your customers apps is a true Win/Win. Reliable app store optimization services allow conducting deep reviews and. You want users to remember the app name and at the same time, you want them to quickly figure out what it’s about. Both are similar as they require keyword optimization, backlinking and conversion optimization. 1. It employs machine learning algorithms to provide actionable insights. There are over 2 million mobile applications in the App Store making App Store Optimization necessary for visibility. Gummicube is a global leader in App Store Optimization with more than 12 years of experience optimizing and marketing apps. Your. Understand App Store Algorithms Dive into Algorithm Updates. Firstly, the Apple App Store provides users the option to upload upto ten screenshots. ASOTools. There are thousands of iOS apps available in the App Store. One of the critical components of app store optimization is coming up with a unique title. Successive Digital builds software applications that will get along with ASO quickly. This article will explain and teach you. 7 App Store Optimization Tips to Get an Edge Over Competitors. The 10 Best App Store Optimization Tools. From Wikipedia. 9. App store optimization is the process of optimizing mobile apps to rank higher in an app store’s search results. Make the title creative and understandable. If you’re only planning to make an app, we can help you develop it as well. For instance, in a study conducted by Sensor Tower, it was found that 84% of iOS app developers said that improving app store optimization is critical to growing their business. Global app spent also went through the roof with a 25% increase. The main results of a properly conducted ASO are the keywords increase, high ranking and organic downloads. Include images that reflect how. ASO is an abbreviation for App Store Optimization, which is the act of optimizing mobile apps and games to rank higher in the App Store and Google Play. If you ever compare the first Macintosh computer with the latest Macbook, you will be shocked for sure, but not as shocked as when you compare a PC you bought five years ago to your latest smartphone. Every app can have up to 35 different custom pages, and each page will have its own unique URL. Create a sense of urgency to download or update. App Store Optimization (ASO) of Visuals: Screenshots, Icons, App Previews 1. ”. First, it must be found by the right audience – people who will actually look for, download, and use an app like yours. Reviews and ratings are the way users express their thoughts on your application. App Store Optimization (ASO) is the process of improving your app’s visibility in the app stores and increasing your conversion rates to generate more installs. So it is always a good idea to keep a check on them. – use screenshots that effectively describe your shopping app. 4. Lo mismo ocurre con las aplicaciones móviles. If you’re serious about selling online. To this day, this is the biggest online store for Android apps, with, as of August 2023, 3. ASO o App Store Optimization es el proceso de optimización de una aplicación móvil con el fin de conseguir aparecer en los primeros resultados cuando los usuarios buscan en las tiendas de aplicaciones. Using Product Page Optimization, app marketers can test ideas for text and visual creatives for specific locations for up to 90 days. The three major aspects of ASO: Conversion rate optimization. The App Store and Play Store may be a consumer’s first point of contact with your brand. Use words in singular and plural forms. App store optimization (ASO) is used to optimize mobile apps to increase their presence within app stores like the Apple App Store and Google Play. It would be difficult to promote an app that doesn’t live up to expectations. The app stores change all the time, and the competition is top-notch. ASO uses the Apple App Store and Google Play to optimize mobile apps. In this post, we will have an overall look at the set of practices called App Store Keyword Optimization which primarily try to increase the visibility of your app in the app stores. Did I convince you that using app store optimization tools is in your best interest? Then perhaps you’re on the lookout for the. App Store Optimization (ASO) is an important aspect of launching and maintaining a mobile app’s popularity and performance. Use Keywords Wisely. Focus on user experience (UX) App developers are increasingly prioritizing user experience in app design to improve app store rankings. App store optimization is the process of improving the rank of a mobile app in app store search results and boosting its visibility in app stores to increase the number of total downloads. Gummicube attribution and reporting measures how paid marketing, seasonality, search optimization, and conversion optimization impact your app. Once you create and launch, you. Google now offers the ability to generate complete store listing descriptions with just a few prompts. Without app installs and in-app purchases, even the best apps will not generate revenue. 1. The Google Play Store. The App Store optimization is an ongoing process that requires continuous effort. This platform serves two primary functions, the first being keyword research.